The author says:

Reprinting, with my comment and explanation, of a series of fanciful drawings and narratives by a leading newspaper artist of the 1910s.

[original submission and comments here]

Nathan says:

It looks like you made good use of the comments from last time around.  Good job!

I don’t think the typeface for “A Marguerite Martyn Book” works; everything else on the cover, while pediod-specific, is fresh and clean as if it just rolled off a sparkly printing press.  Adding a distressed font to that mix is jarring. (I’m also of two minds about the maroon-tone font color. At the very least, add an outline or drop shadow to separate it slightly from the aquamarine background.

I think you could also stand to enlarge your byline — not enough that it seems crowded, but enough so that it doesn’t seem to be the most unimportant part of the cover.

Other comments?

The author says:

A textbook for a college freshman level computer programming course. The goal of the book is to teach programming fundamentals, and it uses JavaScript to do that. This is different from some textbooks which are written to to teach JavaScript.  I am interested in the feedback from others about the comic on the back, which I freely admit is “art for a refrigerator”. However, I wonder if it is appropriate for the audience of the book.

Nathan says:

This is… dull.

Not that a programming primer is supposed to be whiz-bang exciting, but “clean and straightforward” doesn’t mean that it needs to be dull.  Take a look at the other programmings books on Amazon, and take note of the common factors:

• clear, solid type
• a simple but pleasant color scheme
• explanatory subtitles
• a simple central image

Your cover definitely has clear type, but it falls down on the rest.  And given the description you give above, I think even the title works against you — it still looks like a text on the basics of programming JavaScript itself, and the minimal description on the back does nothing to clarify that.  Something that separate the concepts better — “Using JavaScript to Learn Programming Fundamentals,” “The Fundamentals of Programming: Using Javascript Examples,” etc. — would help.  Then use a subtitle of the length of your back-cover description to explain more fully: “Understand the core concepts of all computer programming, using JavaScript as an example.”  And then put something substantive on the back cover: How this book approaches the subject differently than others, what exactly is covered, and why you’re qualified to explain this.

I think the idea of the cartoon is fine (the art, as you note, isn’t professional-grade), provided that there are some lighthearted moments of wit in the book — if it’s entirely dry-as-toast, then including the cartoon on the cover is false advertising.

Other comments?

The author says:

This is the continuation of the book “Breaking the Edge“. Still on the same genre as it is, sport-romance YA-NA, but this time, around dancing. It was said that “Breaking the Edge” was lacking of the ‘romantic’ feeling inside the cover, so I think of something like this?

Nathan says:

Yeah, I’m thinking you’ve definitely got “romantic” covered.

I can see that you deliberately kept the typefaces for both the title and byline, and good for you. That kind of continuity between books in a series is essential for branding.  I don’t know if you changed the position of the byline on the Breaking the Edge cover; if not, you should put the byline in the same place on this cover as well.

Breaking the Edge had a limited color palette — not artificially, but simply because that was the nature of the photograph. I’d suggest that you use a similarly muted color scheme here: have the skin tones be the only vibrant colors here, and desaturate the rest of the cover to a large degree. Breaking the Edge also had distinct grain to the photo; I’d try to mimic that here, to maintain visual continuity.

Other comments?

The author says:

The Amazon Book Description:

“The job of this world is to turn and you must learn to just watch it turn.” Before Gautam Singh could hear and understand those words, he had to live a whole life. A life whose focus shifts from friendship and love to success and ambition. A life which culminates in a spiritual quest, undertaken in the most unlikely place with the most unlikely teacher. “Watch It Turn” is an Indian novel, set in the backdrop of the rise of the Indian IT industry, with characters that captivate and events that bring you face to face with your own self.

Length – 284 pages (in 12pt print)
Genre – Literary fiction

My Questions
– Is the photo too complex?
– Are the colours striking enough?
– Are the fonts and sizes of the text ok?
– Any other criticism/suggestion which the good folk here can give will be appreciated.

Nathan says:

I’ve snarkily commented elsewhere that the covers of literary novels try mightily to make the book look like it’s “about nothing.”  I fear that might have been taken as advice here; your cover — while it certainly has no major technical flaws — doesn’t actually tell us anything about the book.  Or, as I usually put it, it doesn’t tell the target audience for this book that it’s meant for them.

The problem is that a dirt road in a forest, while picturesque, is awfully generic.  There’s nothing here to give a hint about setting or genre — if it weren’t for your byline, there wouldn’t even be a hint of an Indian angle.

If it’s set in India, how about a sunset shot of the urban Mumbai skyline?  If it’s about a spiritual quest against the backdrop of the IT industry, how about a spiritually resonant image of some sort, contrasted with a typeface with the kind of high-tech edge that companies like to give their logos?

There’s nothing wrong with this cover, but there’s nothing really right with it.  Imagine the thumbnail with several other thumbnail-sized covers on either side of it — since that’s how most potential readers will first encounter it — and say to yourself, “What can I do to make this more attractive and click-worthy?”

Other comments?

The author says:

This is a resubmission for ‘The Worst Man on Mars’

[original submission and comments]

Nathan says:

I like the concept of this one a lot more — there’s both humor and action in the image.

Here’s what I’d do to tweak it:

• Reduce the size of the main astronaut a little, and the background astronauts more.
• Move the Mars horizon further up.
• Find a taller font (or a taller version of the font) for the title, so that the title is more discernible in the thumbnail. Ditto for the byline, which is unreadable at thumbnail and still not easily read at full size. (That’s one of the reasons for moving the horizon up — you’ll have more room for bigger letters.)
• Reduce the beveling on the text, and instead work on contrast with the background.
• Find better places for the pullquote and subtitle; as it is, they look like they were crammed in there as an afterthought.

Other suggestions?